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Quova Joins APACS, the UK Payments Association

Geolocation Knowledge Vital to Banks Facing 20% Rise in Fraud Losses

MOUNTAIN VIEW, California, May 3/PRNewswire/ -- Quova, Inc., the world's leading provider and developer of web geography services and technologies, announced today that it has joined the Association for Payment Clearing Services (APACS), the UK trade association for payments. APACS provides a forum for institutions delivering payments services to end customers to address co-operative aspects of payments and their development. It is also the main industry voice on issues such as plastic cards, card fraud, cheques, electronic payments and cash.
APACS recently reported that UK card fraud losses totaled pounds Sterling 504.8m in 2004, up by 20% compared to 2003. The association keeps its membership current on the most powerful technology tools available for fraud prevention, including Quova's geolocation solutions.

"The APACS membership is a who's-who of the leading banks in the UK and the world, and their highest priority is to stay ahead of fraud with solutions like Quova's," said Gary Jackson, EVP of worldwide operations for Quova. "Our knowledge is in demand among these companies, and we're eager to learn from them how we can best meet their needs."

About APACS

APACS (www.apacs.org.uk) is the UK trade association for payments. It provides the forum for the UK's financial institutions to come together on non-competitive issues, to develop banking systems for the future and to provide innovation and developments in payments. It is also the banking industry voice on payments issues such as plastic cards, card fraud, cheque and electronic payments. APACS' fraud prevention website is at www.cardwatch.org.uk.

About Quova, Inc.

Founded in January 2000, Quova, Inc. is the leading provider of geolocation services to online businesses. Quova's patented technology provides the geographic location of Web site visitors in real time, enabling businesses to manage digital rights, target content, detect fraud, conduct site analysis and ensure regulatory compliance. Quova's customers and partners include industry leaders such as Major League Baseball Advanced Media, Bell Canada, Cisco Systems, Cyota, Corillian, ABSOLUT, HPshopping, VeriSign, EverBank, IBM SurfAid, Times Online and Sky Sports. A privately owned company with investments from Mobius Venture Capital, IDG Ventures, Nexus Group, Schoffstall Ventures and Fidelity Ventures, Quova is headquartered at 333 West Evelyn Avenue, Mountain View, California 94041, with European headquarters in Amsterdam, The Netherlands. Quova can be reached at +1-650-528-3700 and on the Web at www.quova.com.

NOTE: Quova, the Quova logo and GeoPoint are registered service marks and/or trademarks of Quova, Inc.

Web site: http://www.quova.com

Source: Quova, Inc.

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