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Forrester Research And Maturity Announce IT Benchmarking And Consulting Alliance
Forrester Research And Maturity Announce IT Benchmarking And Consulting Alliance
Two Leading Companies Join Forces To Offer Forward-Thinking Advice Based On Technology Research, In-Depth Data, And Cost Analysis
Amsterdam, June 6, 2005 . . . Forrester Research Inc. (NASDAQ: FORR) and Maturity Consulting GmbH announced today that they have signed an alliance agreement that will help companies optimize their business and technology decisions. The two companies will deliver a complementary portfolio of services based on Forresters technology research and industry knowledge, Maturitys information technology (IT) benchmarking capabilities, and their combined consulting expertise to customers across Europe, the Middle East, and Africa (EMEA).Forrester and Maturitys joint offering will provide comprehensive support for decisions in corporate information systems (IS), including sourcing, technology planning, and benchmarking, as well as vendor strategy. Under the new alliance, clients will benefit from objective benchmarking data and intelligence about the impact of technology on business, taking into account market intelligence, best practices, innovations, and global developments.
Forresters mission is to help business thrive on technology change, said Robert Davidson, President of Forrester Research EMEA. By working together, Forrester and Maturity are in an extremely strong position to advise executives clearly and objectively how their companies compare to the market and their peers, the impacts on their business, and how to increase their competitiveness.
Forresters research offering delivers a comprehensive, unified view of technology's impact on business, from deep information technology issues to broad strategic goals. Forresters forward-thinking advice and in-depth analysis allows senior professionals from around the world to gain a real business advantage and make future-proof decisions. The strength of Forresters consulting services further leverages this research and analysis, in practice areas including: marketing strategy; effective use of technology; innovation & organizational design; supply & demand networks; IT sourcing; and customer experience consulting.
Maturity is the only company that is dedicated exclusively to IT benchmarking services, said Thomas Karg, CEO of Maturity. Thanks to the alliance with Forrester, we can now give our customers an even clearer understanding of their current situation by focusing on our core competency: Benchmarking enriched with first-class analysis and technology advice.
Unlike other benchmarking firms, Maturity collects the data itself, providing substantial time savings to its clients. Furthermore, Maturity captures real values by storing unweighted company data; the resulting database is more objective and of a higher quality than that of Maturitys direct competitors. It also allows companies to normalize benchmarking data and compare it with that of their industry peers.
The agreement brings together two companies that are best-of-breed in their respective industries, each with a rigorous and independent methodology and a shared focus on helping companies deal with technology change.
About Maturity
Maturity Consulting GmbH was founded in 2001. Headquartered in Munich, the company now has seven European offices. Maturity compares the efficiency and effectiveness of the information technology in use by its customers with selected data from companies with similar requirements and comparable complexity. Its database contains thoroughly validated and standardized values from companies from all the relevant sectors, with not a single fact that is more than 15 months old. For additional information, visit www.maturity.com.
About Forrester
Forrester is an independent technology research company that provides pragmatic and forward-thinking advice about technology's impact on business. Business, marketing, and IT professionals worldwide collaborate with Forrester to align their technology investments with their business goals. Forrester offers products and services in four major areas: Research, Data, Consulting, and Community. Established in 1983, Forrester is headquartered in Cambridge, Mass. For additional information, visit www.forrester.com.
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